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03.10.2005 08:02:00

bcgi Names Key Executives to Lead Expansion in Europe, Middle East and Africa

Boston Communications Group, Inc. (NASDAQ: BCGI), aprovider of products and solutions that enable wireless operators torapidly deploy and manage innovative voice and data services, todayannounced key executive appointments in its European headquarters asanother milestone in its global expansion strategy. bcgi's expandedpresence offers mobile operators in Europe, Middle East and Africa(EMEA) a single point of contact for sales, professional services andcustomer support.

"The addition of these hand-picked, highly skilled professionalsis perfectly aligned with our long-term strategy to expand ourinternational sales and provide superior service to our growing rosterof global customers and partners," said Fritz von Mering, chiefoperating officer for bcgi. "There are significant globalopportunities for bcgi products and services, and these threeexecutives will help ensure that we are able to get the right productsto the right markets at the right time."

The new EMEA appointments include:

Steve Hurcom, managing director, EMEA, will oversee bcgi'soperations in Europe, Middle East and Africa. Hurcom brings more thanten years of sales, sales management and domain expertise in the EMEAmobility market. Prior to joining bcgi, he led the EMEA sales team forAutodesk, achieving sales successes with major tier-one serviceproviders including Telecom Italia Mobile and Vodafone Spain. Hurcomalso served as Global Director of Sales for MapInfo, and wasresponsible for a five fold increase in the company's EMEA basedtelecommunications sales.

Rajesh Chandiramani, executive director, pre-sales engineering,EMEA, brings extensive telecommunications engineering managementexperience to bcgi. Most recently, Chandiramani was with Comverse,where he was director of pre-sales engineering for IN Solutions, andresponsible for a team of managers that provided technical consultancyand sales support to telecommunications operators throughout northernEuropean and the Middle East. He also has held senior positions atHughes Network Systems and TATA.

Mariana Visintin, executive director of channel sales, EMEA andLatin America, will have a dual role at bcgi managing direct customersaccounts in southern Europe and developing a channel partner programin both markets. Visintin joins bcgi from Opennet, where she served asdirector of channel development for EMEA, and led the development ofdirect and channel opportunities with Telecom Italia, TelefonicaMoviles, Cosmotel, Cisco, Intracom, and others. Visintin also has heldsenior positions with France Telecom, Packet Video, and LucentTechnologies (Keenan Systems).

With these appointments, bcgi has direct sales and supportservices operations in Europe, supporting all EMEA markets, inaddition to its offices in Bedford, Massachusetts, and Singapore.bcgi's international sales will continue to be supplemented by anetwork of distributors. bcgi Europe is located at Erico House 93-99Upper Richmond Road, London, U.K., SW15 2TG, telephone +44 (0) 20 87855760.

About Boston Communications Group, Inc.

Boston Communications Group, Inc. (NASDAQ: BCGI) develops productsand services that enable wireless operators to fully realize thepotential of their networks. bcgi's access management, billing,payment and network solutions help operators rapidly deploy and manageinnovative voice and data services for subscribers. Available aslicensed products and fully managed services, bcgi's solutions powercarriers and enable MVNOs with market-leading implementations ofprepaid wireless, postpaid billing, wireless account funding andm-commerce. bcgi was founded in 1988 and is listed on the Russell 2000index. For more information, visit www.bcgi.net.

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