21.09.2018 22:45:00
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Interjet Unveils First Ad Campaign in U.S. and Canada "Inspiration to Travel"
MEXICO CITY, Sept. 21, 2018 /PRNewswire-PRWeb/ -- Interjet, one of the fastest growing airlines in North America, unveiled today its inaugural advertising campaign for the U.S. and Canada titled, "Inspiration to Travel". The new campaign is designed to set Interjet apart from other Mexican and international airlines flying to and from Mexico by promoting the true differentiators between Interjet and these carriers – not just lower fares but added features and benefits Interjet provides the other airlines don't.
"With Interjet, we're giving the flying public the inspiration to fly again," said José Luis Garza, Interjet's General Director. "We understand what travelers are looking for in an airline partner – not just lower fares, but everything they used to get for the price of a ticket, such as free checked bags, seat selection, free beverages and snacks onboard, even the ability to pay by credit card," Garza added, "And we're offering even more, including business class legroom with every seat, a guaranteed seat on the flight booked, free drinks in addition to snacks and beverages, senior discounts on every flight and even female only lavatories, all delivered with an exceptional flying experience," he said.
"We are very excited about our new campaign," said Julio Gamero, Interjet's Chief Commercial Officer. "Creatively, we're doing something very different than you see in the category and instead of showing airplanes, using imagery that connects with the reader's interpretation of everyday life in a fresh, intelligent way that resonates with the essence of the Interjet flying experience," he added.
The campaign was created by Landor, a global brand and consulting agency with production by NorthFilms, a Mexico City-based production company. Media will break this fall using national and local print publications as well as select broadcast and digital media. For more information regarding this campaign, call +52 (55) 9178 5500 x5833
To make a reservation, visit http://www.interjet.com.mx or call (866) 285-9525.
About Interjet
Interjet is an international airline based in Mexico City carrying more than 12 million passengers annually within Mexico and between Mexico, the United States, Canada, Central, and South America. In all, it provides air service to 55 destinations in eight countries offering its passengers greater connections and travel options through agreements with major airlines such as Alitalia, All Nippon Airways (ANA), American Airlines, British Airways, LATAM Group, Hainan Airlines, Iberia, Lufthansa, Hahn Air and Japan Airlines.
Interjet was recently honored with Skytrax's World Airline Award as the 'Best Low-Cost Airline in Mexico and Best Cabin Crew in Mexico. In 2017, Interjet was awarded the Travelers' Choice Trip Advisor Award as the best Mexico airline.
Media Contacts
Julieta Peña Flores
Tel. +52 (55) 9178 5500 x5833
Email: Julieta.pena(at)interjet(dot)com.mx
SOURCE Interjet Airlines
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