China Telecom (Hunan) Selects PacificNet Epro for CRM Telemarketing Services

PacificNet Epro Selected by Hunan Telecom to Provide Customer Relationship Management (CRM) Consulting, Telemarketing Management and Call Center Training Services

BEIJING, June 14 /Xinhua-PRNewswire/ -- PacificNet Inc. , a leading provider of CRM and telemarketing services, call center, ecommerce and Value-Added Services (VAS) in China, announced today that its PacificNet Epro subsidiary has been selected by China Telecom's Hunan Branch to provide CRM consulting and call center training services.

Under the project service agreement, PacificNet Epro is engaged to enhance the CRM service level and telemarketing management capability of Hunan Telecom's customer service center called the "10000 Information Hotline."

This comprehensive consulting project consists of the following deliverables: Development of Outsourcing Telemarketing Program, Call Center Workflow Design, Business Management, Project Return On Investment (ROI), Critical Success Factors on Customer Affinity, Five Steps of Customer Service and Telemarketing, How to Design Effective Telemarketing Script, and Customer Service Agent Role Playing Sessions.

Lin He, Channel Manager of the Marketing Department of China Telecom Hunan was quite satisfied with PacificNet Epro's consultants and stated, "We would like to thank PacificNet Epro's CRM consulting team for their expertise and assistance in increasing the overall performance of our contact center management workflow, telemarketing effectiveness, as well as our CRM service quality. We hope to work with PacificNet Epro as our long-term CRM partner on future call center projects."

"We are proud to be retained by Hunan Telecom as its CRM contact center consulting and training provider," said Joyce Poon, General Manager of PacificNet Epro's CRM Consulting and Training Services Division. "We value the opportunity to work with China Telecom on this important project. We are confident that our telemarketing knowledge in China will help China Telecom improve their overall customer satisfaction. At the same time we are looking to increase the overall effectiveness of their telemarketing efforts to help them capture more cross-selling opportunities."

Tony Tong, Chairman and CEO of PacificNet, stated, "With over 15 years as a leading provider of telemarketing, CRM services and contact center management in Hong Kong and China, we believe PacificNet is well positioned to capture a significant share of this rapidly growing market. The growing number of leading service providers selecting us to enhance customer service operations reflects the evolving and highly competitive nature of the Chinese consumer market. This trend has contributed to the demand for CRM services and deployment of large scale customer contact centers. We believe that the CRM contact center has emerged as the new competitive advantage for the market leaders in China. To become a market leader in China, whether as a product or service provider, a company needs to devote resources to CRM and customer service."

About China Telecom

China Telecom (http://www.chinatelecom.com.cn/) is the largest fixed service telecommunications provider in China, which includes data, Internet, and the XiaoLingTong PAS wireless system. China Telecom is the leading provider of fixed line telecommunications services in China, providing voice, data, image, multimedia and telecommunications and information services in 20 municipalities, provinces and autonomous regions in China with a subscriber base exceeding 200 million.

About PacificNet

PacificNet Inc. (http://www.pacificnet.com/), through its subsidiaries, invests in and operates companies that provide outsourcing and Value-Added Services (VAS) in China, such as call centers, telemarketing, direct response television (DRTV) marketing, CRM, interactive voice response (IVR), mobile applications, and communications product distribution services. PacificNet's clients include the leading telecom, banks, insurance, travel, marketing, and business services companies, and telecom consumers, in Greater China. PacificNet's corporate clients include China Telecom, China Mobile, Unicom, PCCW, Hutchison Telecom, Bell24, SONY, TCL, Huawei, American Express, Citibank, HSBC, Bank of China, Bank of East Asia, DBS, TNT, and Hong Kong Government. PacificNet employs over 2,300 staff in its various subsidiaries throughout China with offices in Hong Kong, Beijing, Shenzhen, Guangzhou, and branch offices in 26 provinces in China, and is headquartered in Minneapolis USA and Hong Kong.

PacificNet Epro (http://www.eprotel.com.hk/) is the industry leader and leading provider of outsourced call center, telemarketing, CRM, VAS and IVR services with over 15 years of field experience in greater China in the areas of outsourced call center services, training and consulting services, and call center management systems.

Safe Harbor Statement

This Company's announcement contains forward-looking statements. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. Potential risks and uncertainties include, but are not limited to, PacificNet's historical and possible future losses, limited operating history, uncertain regulatory landscape in China, fluctuations in quarterly operating results. Further information regarding these and other risks is included in PacificNet's Form 10K and other filings with the SEC.

Contact: PacificNet USA office: Jacob Lakhany, Tel: +1-605-229-6678 PacificNet Beijing office: Ada Yu, Tel: +86 (10) 59225000, Rm. 2309, 23/F, Building A, TimeCourt, No.6 Shuguang Xili, Chaoyang District, Beijing, China 100028