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25.04.2007 23:29:00

ADDING MULTIMEDIA MSG Entertainment, Nickelodeon and Live Nation Announce Record Breaking Box Office Grosses Exceeding $4.3 Million for Go, Diego, Go Live! Run at the Legendary Radio City Music Hall

MSG Entertainment, Nickelodeon and Live Nation announced today the results of its record-breaking two week, 17 performance run of Go, Diego, Go Live! The Great Jaguar Rescue presented by State Farm Insurance®, at Radio City Music Hall. The live family production of Go, Diego, Go Live!, which recently launched in February, 2007, has broken the Radio City record for ticket grosses of a family touring show at Radio City Music Hall. Total gross revenue for the production reached a staggering $4.3 million, breaking the Radio City record previously held by Diego’s cousin, Dora the Explorer in 2003. In addition, Nickelodeon and Live Nation announced 20 additional markets will be added to the Go, Diego, Go Live! tour schedule. These include: Los Angeles, San Diego, Fort Lauderdale and Houston. The tour is scheduled to visit a total of more than 80 cities in the U.S. and Canada. More information can be found and tickets can be purchased on www.nickjr.com/diegolive. A list of additional tour dates is below. "MSG Entertainment prides itself on offering the best live family entertainment at each of our venues and Diego’s success at Radio City Music Hall is a true testament to the partnership between MSG Entertainment, Nickelodeon and Live Nation, whose collective efforts continue to make family show history,” said Jonathan Hochwald, executive vice president, Productions, MSG Entertainment. "We are extremely proud that so many families were able to enjoy this fantastic production and create memories at Radio City.” "We are thrilled with the results of the Diego Live Radio City Music Hall performance, particularly for a show that just launched. Diego follows in the footsteps of his cousin Dora as a true success story with families,” commented Stuart Rosenstein, vice president, Nickelodeon Recreation. "We’re excited that these additional tour dates will provide families with an engaging and tangible Diego experience.” "The response from families to Go Diego Go Live! in New York City at Radio City Music Hall is unprecedented for a family show,” says Jennifer Costello, senior vice president -- Productions, Live Nation. "This show is a touring blockbuster, and we look forward to bringing it to presenters and audiences across the U.S. and Canada.” Go, Diego, Go Live! The Great Jaguar Rescue comes on the heels of Nickelodeon Recreation and Live Nation’s most recent project, Dora the Explorer Live!, which sold close to three million tickets during its domestic run and was the highest grossing project to-date for the Nickelodeon/Live Nation partnership. Dora the Explorer Live! first debuted at Radio City Music Hall in 2003 to sold-out audiences and broke box office records for a live family show run. Based on the hit Nick Jr. series, Dora the Explorer, the show experienced continued success at Radio City through 2006, recently wrapped its third touring season, and made its debut in Europe in August, 2006. The new live-action stage show, Go, Diego, Go Live!, follows Diego, his sister Alicia and cousin Dora on an action-packed, special mission to get Baby Jaguar’s growl back from the Bobo Brothers. They’ll need the audience’s help to rescue animals, navigate through the rainforest and pass a giant waterfall to get to the Animal Carnivale. Featuring the familiar songs and characters from the award winning television show that fans have come to love, this live action theatrical will take preschoolers on an interactive, high-stakes journey inspired by the rich environments of Latin America and by the animals that make their homes in those habitats. State Farm serves as the exclusive insurance sponsor and the official co-title sponsor of the Go, Diego, Go Live! Tour. Since its debut on Nick Jr.’s regular weekday line-up, Go, Diego, Go! quickly became the top preschool series on commercial television. The series was the number-one program with preschoolers for five consecutive quarters, and currently ranks among the top preschool programs with Hispanic kids ages 2-5 on all of commercial television. Go, Diego, Go! on Nick Jr. features eight-year-old Diego, a bilingual animal rescuer and nature expert who has the ability to talk to animals. In each episode, flavored with Spanish words, Latin American music, folktales and traditions, Diego and his friends encourage kids to use scientific thinking and investigative strategies to help animals in trouble. Baby Jaguar is the animal closest to Diego’s heart, and his youthful eagerness sometimes puts him in precarious situations. Go, Diego, Go! airs weekdays at 9:00 a.m. ET/PT (as of April 30) on Nick Jr., and is created and executive produced by Chris Gifford and Valerie Walsh, the same team behind the phenomenal hit show Dora the Explorer. About Live Nation Live Nation is the world's largest live music company. Our mission is to inspire passion for live music around the world. We are the largest promoter of live concerts in the world, the second-largest entertainment venue management company and have a rapidly growing online presence. We create superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate, have booking rights for and/or have an equity interest in more than 160 venues, including House of Blues® music venues and prestigious locations such as The Fillmore in San Francisco, Nikon at Jones Beach in New York and London’s Wembley Arena. Our websites collectively are the second most popular entertainment/event websites in the United States, according to Nielsen//NetRatings. In addition, we also produce, promote or host theatrical, specialized motor sports and other live entertainment events. In 2006, we connected nearly 60 million fans with their favorite performers at approximately 26,000 events in 18 countries around the world. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV.” For more information regarding Live Nation and its businesses or concerts near you, please visit our website at www.livenation.com. About Nickelodeon Nickelodeon Recreation is one of the leading producers of top quality theatrical and touring shows for kids and their families. Strategically leveraging Nickelodeon’s hits into high quality Broadway level stage productions that tour both domestically and in international markets, the division has executive produced 14 unique multimillion Dollar theatrical stage productions that have grossed in excess of 100 million dollars in tickets sales. Nick Jr. is a specially designed programming block airing on Nickelodeon weekdays from 9 a.m. -- 2:00 p.m. (ET/PT). Completely dedicated to preschoolers ages 2-5, Nick Jr.’s Emmy, Peabody and Parents’ Choice Award-winning programs are curriculum based, fun and commercial free. At Nick Jr., kids play to learn with innovative, original shows created just for them. Nickelodeon, now in its 28th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon’s U.S. television network is seen in almost 92 million households and has been the number-one-rated basic cable network for almost 12 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE:VIA) (NYSE:VIA.B). About MSG Entertainment MSG Entertainment (MSGE), the live entertainment arm of Cablevision Systems Corporations, is a worldwide entertainment company recognized for its signature event production. In addition to the nearly 700 entertainment concerts and events that take place each year at Radio City Music Hall, Madison Square Garden, The Theater at Madison Square Garden, the Beacon Theatre, and the Expo Center at MSG, MSGE produces shows across America. MSG Entertainment's live events include The Radio City Christmas Spectacular, as well as seven productions of The Christmas Spectacular outside of New York. Additional information about MSG Entertainment is available on the Web at www.thegarden.com and www.radiocity.com. Madison Square Garden, L.P. is owned by Cablevision Systems Corporation, and includes the New York Knicks (NBA); the New York Rangers (NHL); the New York Liberty (WNBA); the Hartford Wolf Pack (American Hockey League); MSG Entertainment, which includes concerts and events at Radio City Music Hall, Madison Square Garden, The Theater at Madison Square Garden, and the Beacon Theatre; MSG Media, which is comprised of MSG and FSN New York; and the Madison Square Garden arena complex, located in the heart of the New York metropolitan area. About State Farm State Farm insures more cars than any other insurer in North America and is the leading U.S. home insurer. State Farm's 17,000 agents and 68,000 employees serve over 75 million auto, fire, life and health policies in the United States and Canada, and more than 1.6 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No.22 on the Fortune 500 list of largest companies. For more information, please visit statefarm.com® or in Canada statefarm.ca™. GO, DIEGO GO LIVE! NEWLY ANNOUNCED TOUR DATES DATE CITY VENUE June 5-6 East Lansing, MI Wharton Center June 8-10 Albany, NY Palace Theatre June 12-13 Knoxville, TN Civic Auditorium June 15-17 Charlotte, NC Blumenthal Center June 18-19 Jacksonville, FL Times-Union Center June 21-23 Tampa, FL Tampa Performing Arts Center June 25-26 Ft. Myers, FL Barbara B. Mann Center June 28-30 Ft. Lauderdale, FL Broward Center July 10-11 Little Rock, AR Music Hall July 13-15 Houston, TX Hobby Center July 17-18 Tulsa, OK Tulsa Performing Arts Center July 20-22 San Antonio, TX Majestic Theatre July 24-25 Lafayette, LA Heymann Theatre July 27-29 Grand Praire, TX KokiaLive August 1-5 Tempe, AZ Gammage Auditorium August 8-12 Los Angeles, CA Kodak Theater August 14-16 Tucson, AZ Music Hall August 18-19 San Diego, CA Civic Theatre August 22-26 Costa Mesa, CA Orange County Performing Arts Center August 28-30 Fresno, CA Saroyan Theatre Aug. 31 -- Sept. 2 Sacramento, CA Municipal Auditorium

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