Augme Technologies Announces New Trading Symbol, Completing Transition to New Brand and Corporate Identity

Augme Technologies, Inc., f/k/a Modavox, Inc., a technology and services leader in interactive media marketing platforms, announced today that it has completed the transition to its new corporate identity, Augme Technologies, Inc., with its adoption of the new trading symbol AUGT.OB trading on the OTCBB market (OTCBB:AUGT). The Company will begin trading under this trading symbol at the open of business tomorrow, March 23, 2010. The new trading symbol completes the Company’s overall rebranding initiative intended to emphasize the Company’s core technical platforms and refined business mission.

Augme also has launched an updated web destination www.augme.com which includes product and market information related to the Company’s three operating divisions and technical platforms -- mobile marketing (AD LIFE™), video content delivery (AD BOOM™) and ad network provisioning (AD SERVE™).

The Augme AD LIFE™ platform is a true end-to-end mobile marketing solution that enables marketers, brands, and advertising agencies to create, deliver, manage, and track mobile-interactive marketing campaigns. AD BOOM™ is an intelligent Broadcast as a Service (BaaS) platform, designed for marketers and companies that want to sell, promote, extend and enhance their content. AD SERVE™ is an ad delivery platform that serves rich media and marketing communications to targeted destinations through a robust and flexible platform designed to be compatible, measurable and cost-effective for both marketers and their clients.

Augme’s patent portfolio enhances the value of its technology platforms by enabling such platforms to automatically provide customized content to consumers based on information such as the consumer’s past web activity, personal preferences, geography and other data about the consumer and his or her computing/mobile environment.

About Augme Technologies, Inc.

Augme Technologies, Inc. (OTCBB:AUGT.OB), f/k/a Modavox, Inc. (OTCBB:MDVX.OB), is the technology and services leader in interactive media marketing platforms that enable the seamless integration of brands, music, video and other content with life through the power of the Internet and mobile communications. Augme’s intuitive new media marketing platforms give companies the control they need to quickly create, deploy and measure rich-media, interactive marketing campaigns across all networks and devices. Augme marketing platforms condense the customer loyalty cycle by personalizing the brand experience and delivering that experience to customers where they work, play and live. Through its three operating divisions including mobile marketing (AD LIFE™), video content delivery (AD BOOM™) and ad network provisioning (AD SERVE™), Augme is connecting brands and content to consumers in a network of mobile and multimedia experiences enabling companies and their marketing agencies to create new markets and monetize brand interactions. Augme is headquartered in New York City. For more information, visit www.augme.com.

Augme Technologies, Inc.™, Augme™, AD LIFE™, AD BOOM™, AD SERVE™ and the Augme logo are trademarks of Augme Technologies, Inc. All rights reserved. 2009-10.

Forward-Looking Statements

This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements regarding our expected future financial position, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations, as well as statements that include words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and other similar expressions are forward-looking statements. All forward-looking statements involve risks, uncertainties and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. Factors that may cause actual results to differ materially from those in the forward-looking statements include those set forth in our Form 10-K and other reports filed with the SEC. We are under no obligation to (and expressly disclaim any such obligation to) update or alter our forward-looking statements, whether as a result of new information, future events or otherwise.