Consumer Direct Lending wins Banking Agreement with IMPAC

    Business Editors/Real Estate Writers/Financial Editors

    LAS VEGAS, Nev.--(BUSINESS WIRE)--April 14, 2005--Consumer Direct Lending (CDL), a wholly owned subsidiary of Consumer Direct of America www.cdofamerica.com (OTCBB:CSUA) announced today that it has been approved by IMPAC Funding Corporation (NYSE:IMH) as a correspondent seller of residential mortgages.
    "We are pleased that our mortgage group has been approved by IMPAC" states Michael Barron, CEO of Consumer Direct of America, CDL's parent. " The IMPAC product line will occupy a special niche for our borrowers and we look forward to a long relationship with them" IMPAC provides CDL with an Alt A based product as well as advanced technology in underwriting and loan administration. Over 50% of CDL's $1.1 billion in closed loan volume for 2004 was based in the Alt A and Sub Prime markets which IMPAC specializes in.

    About Consumer Direct of America

    Consumer Direct of America (OTCBB:CSUA) is a fast-growing provider of residential mortgages. It employs over 300 people, 250 of whom are residential mortgage real estate brokerage professionals who have closed loan volume of over $1 billion for the year ended December 31, 2004. Consumer Direct operates 54,000 sq. ft. of telesales and branch office space. The company operates over 40 branch locations in 34 states. Emerging as a national leader in mortgage banking/ brokerage and ancillary services, the company plans to double its retail branch network across the United States to 100 branches by the end of 2005. The company's core competence in direct-to-consumer marketing technologies and methods results in efficiency rates that are up to 150 percent higher than industry averages.

    Statements in this press release other than statements of historical fact, including statements regarding the company's plans, beliefs, and estimates as to projected results and market size are "forward-looking statements." Such statements are subject to certain risks and uncertainties, including factors listed from time to time in the company's SEC filings, and actual results could differ materially. These forward-looking statements represent the company's judgment as of the date of this release. The company disclaims, however, any intent of obligation to update these forward-looking statements.

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CONTACT: Consumer Direct of America Michael Barron, 702-547-7322 mbarron@cdofamerica.com

KEYWORD: NEVADA INDUSTRY KEYWORD: REAL ESTATE BUILDING/CONSTRUCTION ADVERTISING/MARKETING BANKING PRODUCT SOURCE: Consumer Direct of America

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