DGAP-News: Snowbird AG

DGAP-News: Snowbird registered brand 'Daunenkönig' for European down bedding products - New European Sales Office near Frankfurt

DGAP-News: Snowbird AG / Key word(s): Patent/Product Launch Snowbird registered brand 'Daunenkönig' for European down bedding products - New European Sales Office near Frankfurt

10.03.2016 / 09:26 The issuer is solely responsible for the content of this announcement.

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Snowbird registered brand "Daunenkönig" for European down bedding products New European Sales Office near Frankfurt

To accelerate the sales activities for down bedding products in Europe, Snowbird has registered the brand name "Daunenkönig". This is another milestone in the history of the company's expansion to Europe. In 2015 it already has opened the European Sales Office in Eschborn near Frankfurt.

There have been smaller orders for high quality down material from new European customers in Austria and Germany in the recent past, however, Snowbird now starts to target the European consumers for high quality down bedding products by looking for potential European strategic partners.

Zhaorui Yan, since January 2016 the CEO of Snowbird AG comments: "My father, Changzai Yan, the former CEO of the company, built the Snowbird Group for nearly two decades and today we are well positioned. Our new down production facility in Puyang is running at a high utilization and our massive investments in the new sewing plant nearby start paying off. In the future we also want to grow in Europe, especially with our high quality down bedding products that contribute the best gross profit margin to the Group's results."

The annual report for fiscal year 2015, which is currently audited is scheduled for disclosure in the second half of April 2016.

End of corporate news

Snowbird AG - one of largest down processing companies worldwide Snowbird is one of the world's leading down processors and known for high quality down-filled textiles and for down bedding, down duvets and down pillows. With its new state of the art production facility, located in China, Henan Province, the company is able to process down at highest quality standards in a sustainable and environmental friendly way. Snowbird operates very profitable along the value chain from down processing to down clothing and down bedding production. Products are sold under the brands "Snowbird" or "Xueniao" or produced as white label based on orders from third parties.

Investor Relations Contact Please direct all your requests to: max. Equity Marketing GmbH, Maximilian Fischer, Marienplatz 2, 80331 Munich, Germany Tel: +49 89 139 28890 E-Mail: ir@snowbird-ag.com

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10.03.2016 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG. The issuer is solely responsible for the content of this announcement.

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Language: English Company: Snowbird AG Ferdinandstr. 25 20095 Hamburg Germany Phone: +49 89 139 28890 E-mail: ir@snowbird-ag.com Internet: www.snowbird-ag.com/de ISIN: DE000A1PHEL8 WKN: A1PHEL Listed: Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Dusseldorf, Hamburg, Munich, Stuttgart, Tradegate Exchange End of News DGAP News Service ---------------------------------------------------------------------------

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