05.06.2006 12:00:00
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Good Housekeeping Recommends PriceRunner; Comparison Shopping Engine Cited as a Way to Save Money Every Day
According to Richard Eisenberg, special projects director for GoodHousekeeping, "There are many Web sites for comparison shopping, butone we recommend is PriceRunner.com. The site has a network of scoutswho visit local stores every week and collect the prices on nearly5,000 items -- so you'll know where to find the best deal before youleave the house."
In the recent eMarketer report, "Women Online in the US: a GrowingMajority," women are noted as the primary shoppers for many homes,influencing more than three-quarters of household expenditures andcomprise the majority of visitors at leading online retail stores.Good Housekeeping is dedicated to guiding these influential,value-driven women to Web sites that provide useful and trustworthyinformation, are easy to navigate, and have clearly defined securityand privacy policies.
PriceRunner supports this model by helping, protecting, andinforming consumers who use its comparison shopping engine bydisclosing merchant contact information and return policies, includingall costs associated with a purchase (price, shipping costs andtaxes), ensuring that all credit card transactions are conductedthrough a secured server program, and providing an extensive libraryof expert- and consumer-written reviews.
"Good Housekeeping is well-known for its rigorous standards forconsumer protection and quality assurance," said Martin Andersen,general manager of PriceRunner. "It is an honor to receive thisrecommendation. It underscores the commitment that PriceRunner hasmade to place the consumer first. We are dedicated to helping andencouraging people to consume more wisely."
About Good Housekeeping
Good Housekeeping, founded in 1885, reaches 25 million readersevery month. The Good Housekeeping Institute, founded in 1900, is theconsumer product testing facility that evaluates products appearing inthe magazine's articles and advertisements. The Good HousekeepingSeal, established in 1909, is a highly recognized statement of themagazine's renowned Consumers' Policy. The Good HousekeepingConsumers' Policy, published in every issue of the magazine, statesthat if a product bearing the Seal proves to be defective within twoyears of purchase, Good Housekeeping will replace the product orrefund the purchase price. Thousands of products are covered by theGood Housekeeping Seal. In addition, Good Housekeeping Reports, asyndicated news service, reaches 72% of American television householdsand generates a dozen new 90-second consumer news reports every month.
Good Housekeeping is published by Hearst Magazines, a unit ofHearst Corporation (www.hearst.com), and one of the world's largestpublishers of monthly magazines, with a total of 20 U.S. titles and145 international editions. In addition to its U.S. flagship, GoodHousekeeping publishes 15 international editions. Hearst reaches moreadults than any other publisher of monthly magazines (76.3 millionaccording to MRI, spring 2005). The company also publishes 19magazines in the United Kingdom through its wholly owned subsidiary,The National Magazine Company Limited.
About PriceRunner
PriceRunner is an internationally acclaimed comparison shoppingengine that provides consumers with easy access to comprehensivebuying information on a wide variety of products. PriceRunneraggregates product details, user and expert product reviews, retailerratings, as well as the best available prices in one convenientlocation. PriceRunner distinguishes itself from other comparisonshopping engines by including prices from both online and offlineretailers providing consumers with the broadest price comparisons andalways lists the lowest price first. PriceRunner's goal is to provideconsumers with the ability to make an informed and confident buyingdecision. PriceRunner is a ValueClick, Inc. company.
About ValueClick, Inc.
ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largestintegrated online marketing companies, offering comprehensive andscalable solutions to deliver cost-effective customer acquisition foradvertisers and significant revenue for publishers. Through itsindividual brands, ValueClick's performance-based solutions allowadvertisers and publishers to reach their potential through all onlinemarketing channels, including display advertising, affiliatemarketing, lead generation, search, e-mail, and comparison shopping.ValueClick brands include Commission Junction, Hi-Speed Media,Mediaplex, PriceRunner, ValueClick Media, and Webclients. For moreinformation, please visit www.valueclick.com.
This release contains forward-looking statements that involverisks and uncertainties, including, but not limited to, ValueClick'sability to successfully integrate its recently completed Fastclick andWebclients mergers, trends in online advertising spending andestimates of future online performance-based advertising. Actualresults may differ materially from the results predicted, and reportedresults should not be considered an indication of future performance.Important factors that could cause actual results to differ materiallyfrom those expressed or implied in the forward-looking statements aredetailed under "Risk Factors" and elsewhere in filings with theSecurities and Exchange Commission made from time to time byValueClick, including: its Annual Report on Form 10-K filed on March31, 2006 and amendment to its Annual Report on Form 10-K/A filed onApril 21, 2006; its current report on Form 8-K filed on February 27,2006; recent quarterly reports on Form 10-Q and Form 10-Q/A, othercurrent reports on Form 8-K; its amended registration statement onForm S-4, filed on September 27, 2005; and its final prospectus onForm 424B3 filed on September 28, 2005. Other factors that could causeactual results to differ materially from those expressed or implied inthe forward-looking statements include, but are not limited to, therisk that market demand for online advertising, and performance-basedonline advertising in particular, will not grow as rapidly aspredicted. ValueClick undertakes no obligation to release publicly anyrevisions to any forward-looking statements to reflect events orcircumstances after the date hereof or to reflect the occurrence ofunanticipated events.
Note to editors:
The Good Housekeeping video, produced by GHTV, which recommendsPriceRunner can be seen at:http://ivillage.feedroom.com/ifr_main.jsp?nsid=a3b99bbc2:10b0186bff9:-7b2c&fr_story=54dfdaed74ace397350e93d1899bec644b0688a6&st=1146782077241&mp=WMP&cpf=true&fr=050406_063438_3b99bbc2x10b0186bff9xw7b2b&rdm=852496.5571548056 (Due to its length,this URL may need to be copied/pasted into your Internet browser'saddress field. Remove the extra space if one exists.)
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