21.03.2006 14:12:00
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JupiterResearch Finds Consumers Are Not Satisfied with Online Customer Service Email Responsiveness
The research also shows that since 2000, the number of sitesmeeting a 24 hour threshold for email response continues to decrease.In fact, only 45% of sites resolved email inquiries within 24 hours.The most significant trend, however, is that 39% of sites took threedays or longer to reply or did not respond at all. The number of thesesites has grown 7% year over year from 2000 to 2005.
"Our research highlights a continued struggle among companies tomaster the email touch point," said Zachary McGeary, Associate Analystat JupiterResearch and author of the report. "This growing segment ofunresponsive companies is damaging customer loyalty and retention.These companies must either invest in appropriate technology ordeprioritize email as a service touch point," added McGeary.
JupiterResearch pinpoints two main elements driving thisunresponsiveness. The first is the continued rise in email volume andbroad failure among contact centers to invest in appropriate emailhandling technology with the levels of automation necessary forhandling email in large volumes. The second pertains to a consumer'spropensity to contact the call centers when emails go unanswered.
"Failure to resolve requests via email is driving continued use ofcost-intensive telephone work, negating any potential cost savingsfrom handling inquiries via email," said David Schatsky, Senior VicePresident of Research at JupiterResearch. "This continued rise ofunresponsiveness does not bode well for customer satisfaction, whichis ironically a top driver of investment in most customerservice-related technology," added Schatsky.
The complete findings of this report are immediately available toJupiterResearch clients online at www.jupiterresearch.com. Foradditional information on JupiterResearch's Customer Service andSupport research offerings visit www.jupiterresearch.com or contactKieran Kelly, Senior Vice President of Global Sales and ClientService, at 1-800-481-1212 or researchsales@jupitermedia.com
About Jupitermedia Corporation
Jupitermedia Corporation (Nasdaq: JUPM) (www.jupitermedia.com),headquartered in Darien, CT, is a leading global provider of originalinformation, images and research for information technology, businessand creative professionals. Jupitermedia includes Jupiterimages, oneof the leading images companies in the world with over 7.0 millionimages online serving creative professionals with brands likeBananaStock, Brand X, FoodPix, Botanica, Nonstock, The Beauty Archive,Comstock Images, Creatas Images, PictureQuest, Liquid Library,Thinkstock Images, Thinkstock Footage, Bigshot Media, Goodshoot,ITStockFree, Stock Image, Pixland, Photos.com, Ablestock.com,PhotoObjects.net, Clipart.com and AnimationFactory.com; andJupiterWeb, the online media division of Jupitermedia which operatesfour distinct online networks: internet.com and EarthWeb.com for ITand business professionals; DevX.com for developers; and Graphics.comfor creative professionals. JupiterWeb properties include more than150 Web sites and over 150 e-mail newsletters that are viewed by over20 million users and generate over 350 million page views monthly.Jupitermedia also includes: JupiterResearch, a leading internationalresearch advisory organization specializing in business and technologymarket research in over 30 business areas and vertical markets.
"Safe Harbor" Statement under the Private Securities LitigationReform Act of 1995: Statements in this press release which are nothistorical facts are "forward-looking statements" that are madepursuant to the safe harbor provisions of the Private SecuritiesLitigation Reform Act of 1995. Such forward-looking statements involverisks and uncertainties that could cause actual results to differmaterially from those described in the forward-looking statements. Thepotential risks and uncertainties address a variety of subjectsincluding, for example, the competitive environment in whichJupitermedia competes; the unpredictability of Jupitermedia's futurerevenues, expenses, cash flows and stock price; Jupitermedia's abilityto integrate acquired businesses, products and personnel into itsexisting businesses; Jupitermedia's ability to protect itsintellectual property; and Jupitermedia's dependence on a limitednumber of advertisers. For a more detailed discussion of such risksand uncertainties, refer to Jupitermedia's reports filed with theSecurities and Exchange Commission pursuant to the Securities ExchangeAct of 1934. The forward-looking statements included herein are madeas of the date of this press release, and Jupitermedia assumes noobligation to update the forward-looking statements after the datehereof.
For information on this report and JupiterResearch contact:
Vic Beck or Peter Arnold
781-239-1030
jrpress@jupitermedia.com
For information on Jupitermedia Corporation contact:
Lisa DiGiacomo
Marketing and Public Relations Associate
212-547-7938
ldigiacomo@jupitermedia.com
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Wide Web at
http://www.jupiterresearch.com/bin/item.pl/press:releases/
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