Let's spruce things up together - Tikkurila launches trainings for consumers in Finland

Tikkurila Oyj
Press Release
January 11, 2016 at 1:00 p.m. (CET+1)

In January 2016, Tikkurila will launch new training sessions for DIY consumers in Finland. Tikkurila has lengthy traditions of providing training services, but before this, they have mainly been organized for professionals such as painters and designers, retailers and students in the industry. Expanding its training selection is Tikkurila's answer for the increase in the general public's enthusiasm for DIY. The themes for the planned consumer training courses for 2016 are furniture fixing, garden design, children's rooms and special effects. The pilot training sessions will be organized in cooperation with interior magazines.

There has been a clear increase in people's enthusiasm for DIY in recent years. There are a variety of reasons behind this trend, one of which is ecological sustainability and recycling. "Often the best way is not to buy new objects but to repair old ones to get a well-functioning and more unique solution. Recycled furniture and other smaller decorative elements which have been fixed up to perfectly fit the interior are clearly a trend at the moment," notes Tikkurila's Training Manager, Marcus Wallström. "Through training, we can provide precise solutions for consumers' individual requirements."

Tikkurila's phone and chat service, Maalilinja, serves tens of thousands of customers every year. The service has been steadily growing in popularity. People are looking for ideas as well as advice at different stages of their painting projects. "Despite people being busier these days, they are still interested in DIY painting. We already offer a variety of services for consumers, but we wanted to supplement our selection with training options for DIY painters," says Rami Kuparinen who is in charge of Tikkurila's Maalilinja.  

The popular blogger and interior designer, Susanna Vento alias Varpunen, offers her ideas for sprucing up old furniture on the first training course. She has also painted some example pieces of furniture for the first session. Click here to find inspiring pictures.

The instructions for achieving the same result as Susanna did with her furniture can be found on Tikkurila's website in Finnish:
www.tikkurila.fi/tuunauskoulu

Further information:

Tikkurila Oyj
Marcus Wallström, Training Manager, tel. +358 (0)40 538 8554, marcus.wallstrom@tikkurila.com

Tikkurila is a leading paint industry professional in the Nordic countries and Russia. We are a Finnish company with long traditions, and currently have operations in 16 countries. We ensure the best user experience in the market through high-quality products and extensive services. Sustainable beauty since 1862.