16.08.2010 12:00:00

MMAX Media Hires Mark Burnett Productions Television Producer James Williams

MMAX Media, Inc. (OTCBB: MMAX) announces that plans are underway for production of new reality MMA "Mixed Martial Arts” content for worldwide distribution. MMAX has hired James Williams to lead production for the venture.

James Williams has most recently been affiliated with famed reality producer Mark Burnett. Mr. Williams produced highly rated shows including "The Celebrity Apprentice” 2007, 2008 and 2009; "On The Lot”; "The Contender” 2005, 2007; "Pirate Master”; "Rockstar Supernova”; "Rockstar Inxs” and "The Surreal Life”.

MMAX Media, Inc. is the newest world sanctioned full contact combat fighting organization. The extreme combat sport has taken on a growing audience in the United States and Latin America. Sporting fans who have embraced WWE, IFL and UFC are riveted by the intense competition of the MMAX mixed martial arts stars. Executives at MMAX forecast a growing market for televised events, and capturing the excitement for the viewers is the primary goal for Williams.

"I am thrilled to join MMAX Media and look forward to being involved in the company's new and innovative content,” said Williams. "With my extensive background in reality television and the team that is being assembled here at MMAX Media, this should be a great year.”

The MMAX organization benefits from the strong relations with the world’s most respected mixed martial arts fighters and fighting organizations. MMAX is the only globally sanctioned mixed martial arts fighting organization in Mexico. MMAX is sanctioned, regulated, and governed by the Asian based fighting organization DEEP (PRIDE). MMAX implements strict participation rules and guidelines designed to create safe, competitive, and entertaining events.

About MMAX Media, Inc.

MMAX Media, Inc., "Mixed Martial Arts Xtreme" is a Nevada Corporation traded on the OTCBB under the symbol MMAX with its headquarters in Dallas, Texas. MMAX produces and distributes television shows for network television, foreign and domestic syndication, as well as pay-per-view, DVD, Internet, and mobile broadcasting. The company also produces International live events for broadcast. The Company has three television shows, one of which is currently airing on television: MMAX Fights The Series; MMAX Fights Live and MMAX Reality.

Forward-Looking Statements

The statements in this press release that relate to the Company's future expectations are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. Words such as "expects," "intends," "plans," "may," "could," "should," "anticipates," "likely," "believes" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. We assume no obligation to publicly update or revise any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release, even if new information becomes available in the future. Additional information on risks and other factors that may affect the business and financial results of MMAX Media, Inc. can be found in the filings of MMAX Media, Inc. with the U.S. Securities and Exchange Commission.

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