17.04.2006 23:28:00
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Nautilus, Inc. Intensifies International Fitness Market Development Plans; Relocates President of International Business to London
"We have identified a substantial and growing appetite for ourhigh-quality branded fitness equipment in 50 countries around theworld, and want to better position our organization to address theseopportunities," said Thomas. "Our plans involve further expanding ourlong-standing service of the commercial segment by offering completelines of high-quality branded fitness equipment lines. In addition, wewill be addressing consumer preferences for fitness training at homeby making available our innovative branded fitness products."
Thomas will have responsibility for supply operations, in additionto sales, marketing and business management functions. Before joiningNautilus, Thomas served in senior marketing and strategic planningpositions with Levi Strauss and Company, and as Vice President of theBurger King international account team for Coca-Cola where he wasresponsible for the sale of Coca-Cola products to the company'scorporate and franchise operations.
"Helping people around the world become more fit and healthy willrequire changing the game in health and fitness," said Thomas. "Weneed to work closely with club leaders and retailers to provideconsumers with the tools and education that will help them succeed andkeep them motivated. It all begins by creating positive experiencesfor consumers that will generate enthusiasm and excitement whilesupporting lifelong fitness training."
Thomas said Nautilus, Inc. prefers forming privilegedrelationships with leaders in each fitness segment, providingtraining, marketing, educational and service support. The company haskey relationships in place with commercial clubs and retailers inWestern Europe and the Asia Pacific region. In addition, the companyworks with leading distributors such as Move to Live in theNetherlands, The Fitness Generation in Australia, and Elite Fitness inNew Zealand. He expects to add sales, marketing and operations staffto serve key accounts in Europe, Middle East and Asia Pacific regions.
Nautilus, Inc. is a global leader in fitness, providing strengthand cardiovascular equipment and accessories under the highly-regardedNautilus(R), Bowflex(R), Stairmaster(R), Schwinn(R)Fitness, andTrimline(R) brands, and fitness apparel under the Pearl iZUMi(R)brand. The Company has been at the forefront of fitness innovation forfive decades, including exercise bikes, circuit strength training,steppers and step mills, group indoor cycling, and home exercise gyms.Recently, the company introduced a new wave of innovation, includingTreadClimber cardio trainers, ellipticals with My Stride technology,and space-saving SelectTech dumbbells.
About Nautilus, Inc.
Headquartered in Vancouver, Wash., USA, Nautilus, Inc. (NYSE:NLS)is a pure fitness company that provides tools and education necessaryto help people achieve a fit and healthy lifestyle. With a brandportfolio that includes Nautilus(R), Bowflex(R), Schwinn(R)Fitness,StairMaster(R), Trimline(R) and Pearl iZUMi(R), Nautilus manufacturesand markets a complete line of innovative health and fitness productsthrough direct, commercial, retail, specialty and internationalchannels. The Company was formed in 1986 and had sales of USD 631million in 2005. It has 1,700 employees and operations located in theU.S.A., Canada, Switzerland, Germany, United Kingdom, Italy, China,and elsewhere around the world. More information is atwww.nautilusinc.com
This press release includes forward-looking statements, includingstatements concerning estimated future sales and earnings, new productintroduction, and resolution of operational issues. Please refer toour reports and filings with the Securities and Exchange Commission,including our most recent annual report on Form 10-K and quarterlyreports on Form 10-Q, for a further discussion of these risks anduncertainties. We also caution you not to place undue reliance onforward-looking statements, which speak only as of the date they aremade. We undertake no obligation to update publicly anyforward-looking statements to reflect new information, events orcircumstances after the date they were made or to reflect theoccurrence of unanticipated events.
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