ng Connect Program’s LTE-enabled HumanKiosk™ Wins First Place E-Tech Award at International CTIA Wireless 2010

The ng Connect Program today announced that its LTE-enabled HumanKiosk™ solution concept developed by MediaTile, a world-leading provider of cellular digital signage solutions and Alcatel-Lucent (Euronext Paris and NYSE: ALU), has won a first place CTIA Emerging Technology (E-Tech) Award in the Enterprise & Vertical Market Solution – Mobile Marketing or Advertising category.

More than 80 prominent media and industry analysts judged the 300-plus entries submitted for the E-Tech Awards program this year. Products and services were judged on innovation, functionality, technological importance, implementation and the overall "wow” factor.

ng Connect Program members MediaTile and Alcatel-Lucent worked together to create an innovative, interactive display showcasing the next generation of digital signage - a prototype called the HumanKiosk™. In order to establish a new level of brand-to-consumer communications, the kiosk can run digital promotions and includes video technology that can only operate over a high-bandwidth wireless IP connection enabled by LTE, utilizing Alcatel Lucent IMS.

The ng Connect Program is demonstrating the LTE-enabled HumanKiosk solution concept at CTIA Wireless in the Alcatel-Lucent Booth # 2506 located in the Central Hall.

"We are honored to be recognized at CTIA Wireless for our innovative LTE-enabled HumanKiosk solution concept that was developed as part of our contribution to the ng Connect Program,” stated Simon Wilson, CEO of MediaTile and member of the ng Connect Program. "We are working hard to bring digital signage into the next generation utilizing LTE technology, and this win acknowledges the real potential for in-store advertising to be taken to the next level with high-speed digital signage solutions similar to the LTE-enabled HumanKiosk.”

The LTE-enabled HumanKiosk is a revolutionary technology enabling live two-way video communication, including the capability to display interactive promotional messages. This level of interpersonal interaction provides an ideal opportunity for a wide range of retail and e-healthcare markets to directly communicate with consumers or patients. The prototype utilizes a high-bandwidth wireless IP connection over 4G/LTE networks provided by Alcatel-Lucent, and MediaTile’s 4G Video Presence technology.

"It’s exciting to see ng Connect Program members recognized at CTIA Wireless for the innovative LTE-Enabled HumanKiosk solution concept,” stated Derek Kuhn, vice president, Emerging Technology and Media, Alcatel-Lucent and founding member of the ng Connect Program. "MediaTile and over 30 member companies are collaborating intensively to deliver on the ng Connect Program’s mission to accelerate the development of new, proven applications and services for next generation LTE networks, and bring them to market more quickly.”

About The MediaTile Company

The World’s First Provider of Cellular Digital Signage. MediaTile is a worldwide supplier of award-winning, all-in-one cellular digital signage and kiosk solutions that are remarkably easy-to-deploy and operate. Just add power to MediaTile Digital Sign-in-a-Box or Kiosk-in-a-Box systems and use the web-based Mediacast Portal to manage and monitor your merchandising, informational or interactive communications network. Backed by MediaTile best practices, a 99.9% uptime guarantee, end-to-end service and support, and a creative media team, your network will be up and running in record time, with record results. HumanKiosk™ is a trademark of The MediaTile Company. www.mediatile.com

About The ng Connect Program

The ng Connect Program is a multi-industry organization committed to the development and rapid deployment of the next generation of broadband services based on Long Term Evolution (LTE) and other ultra high bandwidth technologies. Founded in 2009, the ng Connect Program is supported by leading network, consumer electronics, application and content providers including 4DK, Alcatel-Lucent, Atlantic Records, BUZZMEDIA, chumby, Connect2Media, CoolSign, Creative Technology Ltd., Desktone, dimedis, EON Reality, FISHLABS, GameStreamer, Inc., Gemalto, HP, Intamac Systems Ltd., K12, Inc., Kabillion, Kyocera Communications Inc., LearningMate, LiveCast, MediaTile, Mobideo, Movial, NCR Corporation, Optical Crime Prevention, Inc., QNX, R360, RebelVox LLC., Samsung, SIGNEXX, Total Immersion, Toyota Motor Sales USA, Inc., TuneWiki, V-Gate, Vidyo and Words & Numbers. For more information on the ng Connect Program, please visit: www.ngconnect.org.

About CTIA Shows

Celebrating 25 years as the premier global mobile marketplace, International CTIA WIRELESS 2010^® brings together all industries advanced by wireless technology for three days of intense business, learning and networking in Las Vegas, March 23-25. International CTIA WIRELESS IT&E 2010 takes place in San Francisco, October 6-8. Visit www.ctiashow.com.

CTIA-The Wireless Association^® is an international organization representing the wireless communications industry. Membership in the association includes wireless carriers and their suppliers, as well as providers and manufacturers of wireless data services and products. CTIA advocates on behalf of its members at all levels of government. The association also coordinates the industry’s voluntary best practices and initiatives, and produces the industry’s leading tradeshows. CTIA was founded in 1984 and is based in Washington, D.C. Visit www.ctia.org.