RBC Invests In St. John's With New Retail Store - Quick Facts

(RTTNews) - Canadian financial services provider Royal Bank of Canada (RY, RY.TO) or RBC has invested in its operations in one of the fastest growing areas in Atlantic Canada with a new RBC Retail Store. This new retail store, officially opened today at 61 Kelsey Drive in St. John's, is the first of its kind in Newfoundland and Labrador. With the Kelsey Drive store, RBC currently has 19 branches in Newfoundland and Labrador and 115 across Atlantic Canada.

The new store offers a fresh take on the bank branch experience with interactive advice areas, "touch" or surface screen technology, and a more open area for customers. It is designed to support the customer's "life events" such as purchasing a home or saving for retirement, offering solutions to help clients make sound financial decisions.

RBC Retail Stores offer a casual atmosphere where clients can ask questions or gather information on their own and get personal tailor-made advice; state of the art interactive technology to help clients get answers to the financial questions they find important; increased staff interaction to assist clients with their banking needs; and events and seminars for all clients and members of the community.