Ritz Interactive Selects InPhonic to Manage Wireless Category

InPhonic, Inc. (NASDAQ:INPC), a leading online seller of wireless services and products, today announced that it has signed a multi-year agreement with Ritz Interactive to be the exclusive provider of wireless products and services across its network of e-commerce sites. Ritz Interactive is the e-commerce network that includes RitzCamera.com, WolfCamera.com, CameraWorld.com, BoatersWorld.com and other leading online-shopping sites that has been ranked number 114 in Internet Retailer’s 2007 Top 500 and number 21 in Internet Retailer’s Electronics Category. Ritz Interactive customers can now visit the Ritz Interactive sites for InPhonic’s broad selection of wireless service plans, handsets and accessories that enhance Ritz Interactive’s already broad multi-category product offering. As America’s leader in the online wireless space, InPhonic distributes phones from the World’s most popular product manufacturers and service plans for all of the major wireless carriers. ”The rapid convergence of cell phone and digital camera technology, offers both our companies tremendous growth potential,” said Fred Lerner, president and CEO of Ritz Interactive, Inc. "InPhonic is a leader in online retailer for wireless services and we are delighted to partner with them in providing a great wireless selection and great shopping experience for our customers.” "We are very excited to team with Ritz to deliver wireless products and services for its online customers nationwide,” said Andy Zeinfeld, InPhonic’s president. "Ritz has an unparalleled market position in the camera and photo electronics industry. Their decision to select InPhonic speaks volumes to our leadership in the industry and the quality of our product offerings and customer experience.” About Ritz Interactive Ritz Interactive is an award-winning, specialty online retailer and e-commerce service provider that operates a network of websites offering high quality, branded lifestyle products. Since its inception in Irvine, California in 1999, the company has become a leader in providing a full selection of photographic and consumer electronics products as well as a wide range of marine, boating and fishing products, at competitive prices for online shoppers. Ritz Interactive’s leading photo-specialty and consumer electronics e-commerce websites are RitzCamera.com and WolfCamera.com, while the company’s leading marine e-commerce website is BoatersWorld.com. Each of the individually branded and marketed websites offers a broad and deep selection of competitively priced products and brings an established brick-and-mortar reputation to the company’s e-commerce platform. About InPhonic Headquartered in Washington, D.C., InPhonic, Inc. (NASDAQ:INPC) is a leading online seller of wireless services and products. InPhonic sells these services and devices, and provides world-class customer service through websites that it creates and manages for online businesses, national retailers, member-based organizations and associations under their own brands. InPhonic also operates Wirefly (www.wirefly.com), a leading one-stop comparison mobile phones and wireless plans shopping site that has been awarded "Best of the Web" by Forbes magazine and "Best in Overall Customer Experience" by Keynote Performance Systems. InPhonic also delivers a full range of MVNO and mobility solutions to enterprise clients through its Mobile Virtual Network Enablement (MVNE) platform. Among many awards in its history, InPhonic holds the distinction as #1 Company of the Year on the INC. 500 for 2004. For more information on the company, its products and services, visit the InPhonic Corporate Web site at www.inphonic.com. Click here to join our email alert list: http://www.b2i.us/irpass.asp?BzID=1461&to=ea&s=0 "Safe Harbor" Statement - Under the Private Securities Litigation Reform Act of 1995, this press release may contain forward-looking statements that involve risks and uncertainties. Important factors, which could cause actual operating results to differ materially from those in the forward-looking statements, are detailed in filings with the Securities and Exchange Commission made from time to time by the Company. This press release and statements are current as of the date of the individual announcements and the Company undertakes no obligation to publicly release any revisions to any forward-looking statement to reflect events or circumstances after the date thereof or to reflect the occurrence of unanticipated events.