06.12.2006 17:53:00

VML'S Global Creative Reputation Surges with Addition of MCD Jim Radosevic

VML, a WPP company based in Kansas City, Missouri, and one of the world’s leading marketing technology companies, emphasized the importance of its highly recognized creative product today with the announcement of the addition of two key creative personnel. Jim Radosevic has joined VML as Managing Creative Director, and Linda Bumgarner has joined VML as Group Creative Director. Radosevic rounds out a creative leadership trio at VML that includes Chief Creative Officer Eric Baumgartner and Managing Creative Director Debbi Vandeven. Together, Radosevic and Vandeven will oversee VML’s ever-growing creative department across Kansas City, New York and Seattle offices. Radosevic will also work on VML client business including Burger King, Vanguard, Intuit and Xerox. Radosevic was formerly Vice President Creative Director for Nicholson Kovac, Inc., where he served clients including Sprint, Blue Cross Blue Shield, FedEx and 3M. Prior to that, Radosevic was owner and principal director of Altitude Films, Inc., a spot commercial production company based in Denver, Colorado. Radosevic’s director credits include spots for Sprint, Coca Cola, H&R Block and Phillips 66. Linda Bumgarner, who joins VML as Group Creative Director, will be responsible for several creative teams, supervising and overseeing creative work on a variety of accounts including GE Money, GE CareCredit, Sprint, Transamerica, Schering Plough, YRC, Balfour, Gallo and AMC. Bumgarner was most recently at Bernstein-Rein Advertising in Kansas City. "VML plays on a global stage with several multinational clients, and it’s important that we maintain strong momentum with our creative product,” said Eric Baumgartner, Chief Creative Officer. "The addition of Jim and Linda to VML’s creative team represents a wealth of creative expertise that will allow us to continue to generate outstanding creative as we expand our client roster and offices.” VML has been widely recognized for its outstanding creative product over the past few years, most notably with its recent recognition by the International Academy of Visual Arts and the W3 Awards for work done on behalf of clients Burger King, Microsoft, Colgate-Palmolive, Margaritaville and Elmwood Reclaimed Timber. VML took home 22 awards in the competition including Best of Show for the Margaritaville Frozen Concoction Maker. About VML: VML is one of the world’s leading marketing technology companies, based in Kansas City, Missouri, with additional offices in New York; Seattle; San Francisco; Chicago; and London. Founded in 1992, VML is a problem-solving organization that specializes in delivering creative solutions at the intersection of marketing and technology. VML’s unique credentials include everything from online brand development and digital marketing to the most complex enterprise-level site development and enhancement initiatives. In 2004 and 2005, HR Magazine recognized VML as one of the "Top 25 Best Companies to Work for in America.” VML’s client list includes some of the world’s most recognizable and powerful brands like adidas, AMC Theatres, Burger King, BP/Castrol, Colgate-Palmolive, Hill’s Pet Nutrition, Intuit, Microsoft, Simon Property Group, Sprint, Wal-Mart, Xerox and YRC Worldwide. The VML Network includes Studiocom, with offices in Atlanta, Los Angeles and Bogotá, Colombia, and Goodtechnology in London. VML is a Young & Rubicam Brands agency and a member of WPP (NASDAQ: WPPGY). VML can be found online at http://www.vml.com/.
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