Watch NFL On Twitter App's Multiple Platforms

(RTTNews) - Twitter Thursday launched a new app for live streaming of NFL games on Apple TV, Amazon Fire TV, and Microsoft's Xbox One.

The social media company acquired the rights to stream 10 Thursday night games this year.

Users can stream the games even if they don't have a Twitter account or any sort of cable subscription to watch the content. The games will also be accessible from Twitter's website and mobile apps.

"These devices will bring Twitter's live streaming video experience to life on the TV screen," Twitter CFO Anthony Noto said in a statement. "Twitter has always been a great complement to TV, and now fans can enjoy even more premium video with live Tweets - and the best content on Twitter - right from their TVs," he said.

The first game between the Buffalo Bills and New York Jets airs live Thursday, September 15.