15.10.2013 10:07:30

Yandex To Buy KinoPoisk - Quick Facts

(RTTNews) - Yandex (YNDX) announced the acquisition of KinoPoisk, the largest and most comprehensive Russian-language website dedicated to movies, television programs and celebrities, for undisclosed terms. KinoPoisk's users can read expert and user-generated film reviews, discover most popular movies, watch trailers, get movie news and personalised recommendations, as well as show times and tickets.

On a global basis, KinoPoisk has a monthly audience of 18.6 million users, according to comScore Media Metrix. There are more than 100 million movie ratings on KinoPoisk and three million new ones are generated each month.

Using search personalisation algorithms and machine-learning technology along with KinoPoisk's content, Yandex would develop an extended movie recommendation system tailored to users' preferences and interests. KinoPoisk would remain available at its current domain kinopoisk.ru, whilst the team behind the service would be smoothly integrated into the Yandex team.

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