23.11.2017 11:27:00
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Aussies skip the ski fields for a Christmas in the Bali tropics
SYDNEY, Nov. 23, 2017 /PRNewswire/ -- Despite the popular depiction of the far-flung Aussie globetrotter, according to global online booking platform agoda, Bali has remained the #1 destination for summer holiday travel for the past four years running.
agoda has compared booking data from 2013 until 2016 to find the top 10 holiday destinations for Australians during December and January.
The agoda booking data shows Australians almost exclusively stay within APAC over the Christmas and New Year period.
Agoda's recent Travel and Tech Study found 'food and dining' and 'sun, island, beach' were the two most popular travel experiences for Australian Millennials -- and Bali offers all of the above. The popular Indonesian island has grown into a lifestyle destination that caters to the Millennial foodie lifestyle, with cheap yet stylish 'instagramable' cafes, bars and restaurants, set against the backdrop of a tropical island.
Andrew Edwards, Global Director for Brand and Communications at agoda, comments on Bali's popularity:
"Bali is a staple destination for many Aussies, and it makes sense that it has become a popular summer holiday spot given families can travel overseas together relatively inexpensively. It has great beauty, diverse experiences, not to mention the cheap food and shopping, so it's little wonder why Aussies continue to fly over in droves every year."
Queensland has held its own against popular overseas destinations. Just behind Bali and Bangkok, Brisbane and the Gold Coast have held steady positions in the top 10.
Rank | 2013 | 2014 | 2015 | 2016 |
1. | Bali | Bali | Bali | Bali |
2. | Bangkok | Bangkok | Gold Coast | Bangkok |
3. | Singapore | Gold Coast | Bangkok | Gold Coast |
4. | Brisbane | Brisbane | Brisbane | Brisbane |
5. | Gold Coast | Singapore | Singapore | Singapore |
6. | Kuala Lumpur | Kuala Lumpur | Kuala Lumpur | Tokyo |
7. | Phuket | Phuket | Phuket | Kuala Lumpur |
8. | Hong Kong | Manila | Tokyo | Phuket |
9. | Ho Chi Minh City | Adelaide | Ho Chi Minh City | Ho Chi Minh City |
10. | Manila | Ho Chi Minh City | Manila | Manila |
Top 10 destinations for Australians travelling during December and January |
About the research
Statistics derived from agoda booking data, from 2013 until 2016.
About agoda
agoda, part of The Priceline Group of companies (Nasdaq:PCLN), is one of the world's fastest-growing online travel booking platforms.
Media contact:
Mykayla Carr
+61-2-8985-7284
mykayla.carr@hotwireglobal.com
Photo - https://photos.prnasia.com/prnh/20171123/1999792-1
SOURCE agoda
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