Did Amazon Just Say "Checkmate" to The Trade Desk?

Amazon (NASDAQ: AMZN) made a name for itself by leading not just one industry, but two. The company, known for its smiley-faced delivery boxes, has long been the dominant force in e-commerce as the world's largest digital retailer. If that weren't enough, Amazon Web Services (AWS) is the undisputed leader of the cloud computing industry it pioneered.In recent years, Amazon has been focused on an area that has become the company's fastest-growing business: advertising. What began as a way for Amazon to capitalize on the digital real estate on its website is now getting an increasing amount of attention and resources. In fact, a couple of recent developments have put Amazon on a collision course with The Trade Desk (NASDAQ: TTD), one of the leading names in programmatic advertising.Did Amazon just say "checkmate" to The Trade Desk? Let's see what the evidence reveals.Continue readingWeiter zum vollständigen Artikel bei MotleyFool Weiter zum vollständigen Artikel bei MotleyFool