29.09.2022 13:24:08
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Molson Coors Beverage Expands Deal With Coca-Cola To Launch Topo Chico Spirited
(RTTNews) - Molson Coors Beverage Company (TAP), a drink and brewing firm, said on Thursday that it has expanded its exclusive deal with the Coca-Cola Company to develop and sell Topo Chico Spirited.
Topo Chico Spirited is a spirit-based, ready-to-drink canned cocktail. Molson Coors will produce, distribute, and market the cocktail.
The product will reach over 20 markets across the U.S. in 2023, which will be made with 100 percent real spirits, including premium tequila from Jalisco, MX, the company said in a statement.
The agreement serves as Molson Coors' move to aggressively push its above premium portfolio.
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