14.11.2005 21:00:00

The Digital Home Takes Center Stage at Motivation 2005; Leading Industry Experts, Service Providers and Technology Vendors Gather Around Next-Generation, Broadband 2.0 Products and Services

At its sixth annual customer conference, Motivation2005, Motive, Inc. (NASDAQ:MOTV) hosted some of the broadbandindustry's top service and technology providers as well as leadingindustry experts who shared innovations and ideas that are making thepromise of the Digital Home a reality for consumers around the world.This year's conference theme, "Accelerate Your Advantage," highlightedthe products and services as well as the management technologyenabling the delivery of next-generation "Broadband 2.0," such asIPTV, home networking and Voice over IP (VoIP).

In his keynote address, Motive CEO Scott Harmon described therecent evolution from Broadband 1.0, which included simple high speeddata services, to the latest Broadband 2.0 offerings, which representa complex convergence of digital home technologies. The addressincluded details on Motive's new automated management solutions thathelp providers gain more visibility and control over Broadband 2.0services, and provide consumers a more customized and rewarding userexperience.

"The Digital Home is no longer a futuristic exhibit at EpcotCenter," said Harmon. "Whether we're using a VoIP phone to call ourloved ones or checking caller ID on our television sets, Broadband 2.0services are fast becoming an integral part of our everyday lives.Motive, and the companies gathered here today, are working together tomake sure these services are as easy to use as a light switch, whileproviding the latest capabilities and innovations to transform ourworld."

Many advanced Broadband 2.0 innovations were on display in theMotivation 2005 Digital Home Pavilion. The pavilion included anup-close look at the latest IPTV, home networking, VoIP and high speeddata technologies in action, as well as hands-on demonstrations of thenewest Digital Home technology management solutions from Motive. Someof the highlights included:

-- Thomson IPTV set top boxes that support the digital convergence of home entertainment and communication services;

-- Intellon plug adapters that allow consumers to network their computers and related devices through their homes' standard electrical wall plugs;

-- Linksys, SMC Networks, NETGEAR and Conexant wireless home gateways that allow multiple devices in the home, such as televisions, computers and stereos, to wirelessly connect to the broadband pipe and to each other;

-- Multiple devices designed for consumer home networks, including network attached storage, Web cams and game consoles from vendors such as NETGEAR, D-Link and Sony;

-- Radialpoint consumer security services including anti-virus, anti-spyware, firewall, parental control and pop-up blocker services that help deliver a safe, secure Internet experience to consumers;

-- Motive management software solutions that help shield consumers and providers from the costly installation and ongoing management complexities of Digital Home technology and services by automating their activation, ongoing support and problem resolution processes.

Additional keynote speeches were delivered by renowned speakers,such as marketing strategist and author Jack Trout, who talked aboutthe marketing challenges associated with the next generation ofbroadband; Daniel Pink, author of A Whole New Mind and Free AgencyNation; and finally, Zeke Robertson, EVP of Operations for SBCOperations Inc.

Finally, the conference hosted various Digital Home-relatedroundtable discussions and educational sessions with participants fromleading business magazines and newspapers, technology companies,service providers and analyst firms. Participants includedrepresentatives from:

-- Fortune Magazine and Financial Times

-- SBC Yahoo!, Bell Canada, BT and Telecom Italia's service provider Tin.it

-- Alcatel, Cisco, Thomson, Radialpoint, Conexant, Intellon, Aliant and Covad

-- Jupiter, The Diffusion Group Research, OMNI Consulting Group, RelevantC Business Group and Dean & Associates.

For more information and the latest highlights from Motivation2005, please visit http://www.motive.com/motivation2005/.

About Motive, Inc.

Motive, Inc. (NASDAQ:MOTV) has pioneered a unique approach todesigning management services into Internet-era networks, systems andapplications. Motive's software makes complex products and servicesself-managing, reducing overhead costs and optimizing customers'return on investment. Companies worldwide have relied on Motive'ssoftware to provide a range of problem remediation and configurationmanagement tasks for more than 45 million endpoints. Founded in 1997,Motive is headquartered in Austin, Texas, and has offices in Europeand Asia. For more information, visit www.motive.com.

This press release contains forward-looking statements thatinvolve risks and uncertainties relating to the benefits and expectedusage of management software products. Actual events or results maydiffer materially from those described in this press release due to anumber of risks and uncertainties, including, among other things: ourability to achieve broad adoption and acceptance of our products, theability of our software to produce results for our customers and theirsubscribers, and the compatibility of our software with hardware andsoftware platforms that are used by our customers and theirsubscribers now or in the future. Additional information concerningthese and other risk factors associated with our business can be foundin our filings with the Securities and Exchange Commission, which areavailable at www.sec.gov. Statements included in this press releaseare based upon information known to us as of the date of this release,and we assume no obligation to update any information contained inthis press release.

Motive and the Motive logo are trademarks or registered trademarksof Motive, Inc. All other products or services mentioned herein aretrademarks of their respective holders.

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