What Has E.l.f. (ELF) Stock Done For Investors?

E.l.f. Beauty (NYSE: ELF) took the cosmetics industry by storm when it debuted as a trendy, low-cost brand, and it has risen to the top of the industry over the past few years. However, the company has undergone some recent challenges, and its stock is falling.Let's see what's happening and how the stock has performed at different intervals.E.l.f. continues to grow and gain market share, but it's operating in a tough environment. Not only is overall discretionary spending down, which affects e.l.f.'s performance organically, but with 80% of its products produced in China, it's highly affected by tariffs.Continue readingWeiter zum vollständigen Artikel bei MotleyFool Weiter zum vollständigen Artikel bei MotleyFool