New York, December 04, 2014 -- Unlike other financial services firms where capital is key, asset managers can rely on cash flow for liquidity, says Moody's Investors Service in a new report, "Asset Manager Intangible Assets: Less Scary Than You Think." Large amounts of intangible assets, such as money-management contracts, brand identities and goodwill, on an asset manager's balance sheet aren't generally credit negative, because intangibles are merely evidence of past business acquisitions.

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