Apple Faces a No-Win Pricing Dilemma. Should Investors Be Worried?

Apple's (NASDAQ: AAPL) latest iteration of Siri, Siri AI, is a big step forward for the company. The updated chatbot can converse more effectively with users, remember conversations, understand what's on the screen, and generate images.But all those features require a hefty amount of processing on the device, which uses more memory than most non-artificial intelligence features. And with memory prices already soaring up to 90% in the first quarter alone, Apple is facing a bit of a dilemma. It may soon need more memory for its devices, while paying more for memory than in the past -- all while trying to maintain the high profit margins it's used to.Here's what's happening and why investors don't need to be worried just yet.Continue readingWeiter zum vollständigen Artikel bei MotleyFool Weiter zum vollständigen Artikel bei MotleyFool