26.01.2010 21:30:00

Green Bay Packers Fans Demonstrate Unrivaled Passion and Philanthropic Spirit by Clinching Eighth Consecutive Campbell’s® Chunky™ Soup Click for Cans™ Championship

They may not be heading for the Super Bowl this year but fans of the Green Bay Packers have much to celebrate. Once again, Packers faithful have shown such unfaltering team loyalty and a benevolent spirit that they have run away with an unprecedented eighth consecutive annual Campbell’s Chunky soup Click for Cans Championship title after a final round playoff with fans of the Jacksonville Jaguars. Green Bay Packers’ fans scored 137,197 votes to the Jags’ 68,328.

Now in its tenth year of supporting hunger relief in America, Campbell Soup Company (NYSE:CPB) invited NFL fans to channel their team spirit for a good cause as part of the Chunky Click for Cans online food drive. While their favorite teams fought it out on the field, fans battled it out online at chunky.com, where more than 1.7 million votes were cast by clicking on the helmet of their favorite teams. In doing so, fans helped their local Feeding America food banks earn soup donations – and push the Green Bay Packers to the top spot for the eighth year in a row.

"Once again, NFL fans showed true passion for their teams and their dedication to fighting hunger in their local communities,” said Douglas Brand, Campbell’s Chunky soup Senior Brand Manager. "We congratulate the Green Bay Packers’ fans and thank all NFL fans for helping Campbell’s Chunky soup nourish communities that desperately need it.”

Chunky Helps Address the Nutrition Gap

Since September 2000, the Click for Cans competition has provided hundreds of thousands of cans of soup to food banks across the country, helping to meet the demands of those in need. For local communities in the 32 NFL markets that benefit from these donations, Campbell’s Chunky is helping to address a nutrition gap. With 23 Chunky soups delivering a full serving of vegetables and 100 percent lean meat, it means hungry families will receive nutritious foods that taste great and will help fill them up.

"Nearly 50 million Americans face hunger on a daily basis and finding nutritious foods has become even more of a struggle during these tough economic times,” said Doug Montgomery, Director of Corporate Partnerships for Feeding America. "Every donation of Chunky soup provides the sort of nourishment that people really need.”

The Packers’ Road to Victory

Over the past 17 weeks, NFL teams competed in Click for Cans against the same opponents they faced in real-life NFL games. At the end of each voting week, wins and losses were tallied for each team based on the total votes accumulated during each match-up and teams were ranked by their records to show overall standings.

Following the regular season match-ups, the teams with the top four Click for Cans records from each conference battled it out bracket-style, culminating in the thrilling championship match between the Green Bay Packers and the Jacksonville Jaguars. Their place in the final match-up earned a 12,000 can donation to both America’s Second Harvest of Wisconsin and LSS Second Harvest Food Bank of North Florida and an additional 5,000 cans for the overall winning team, the Green Bay Packers.

Fans of the other 30 NFL teams did not go home empty-handed, however, as every NFL team received a 1,000 can donation for their local Feeding America food bank on behalf of the Campbell's Chunky/NFL Tackling Hunger® program.

For additional information on Click for Cans, including a run down of the final team standings, please visit chunky.com.

About Campbell Soup Company

Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup, baked snacks, and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including "Campbell’s,” "Pepperidge Farm,” "Arnott’s,” and "V8.” For more information on the company, visit www.campbellsoup.com.

About Feeding America

Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation’s largest domestic hunger-relief charity, our network members supply food to more than 25 million Americans each year, including 9 million children and 3 million seniors. Serving the entire United States, more than 200 member food banks supports 63,000 agencies that address hunger in all of its forms. For more information on how you can fight hunger in your community and across the country, visit www.feedingamerica.org.

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