Sprint Study Shows What Women Want When It Comes to Their Wireless Phones; Women Want to Express Style, Stay Connected with Their Families and Save Time

Women today are a diverse group, but they have at leastone thing in common: they rely on their wireless phones more thanever. Sprint (NYSE:S) announced today the results of "Women in aWireless World," a compilation of female-centric data points fromrecent Sprint surveys. The findings show that 89 percent of femalewireless-phone subscribers say their wireless phone is a time-saverand more than 50 percent make at least half of their calls from theirwireless phone. Women interested in knowing what type of mobile phonebest fits their lifestyle can visit www.sprint.com/womeninwireless totake a quick online 'phone finder' quiz. To view the full Women in AWireless World report, please visit www.sprint.com/mr.

The survey findings show that when compared to men, women are morelikely to want their phone within reach 24 hours a day (37 percent to30 percent). Communicating with family beyond just making phone callsis certainly one reason: seventy percent of woman indicate they textmessage with family members, and 61 percent indicate they takepictures of their family with a camera phone.

"Today's on-the-go women demand services that help them jugglelife's demands, stay in touch with their families and expressthemselves," said Alana Muller, director of marketing for Sprint."Women who want to stay connected, save time, get information, and bestylish whenever and wherever they go can now do all that by usingselect Sprint phones."

Women are also more interested in ring tones than men (54 percentcompared to 42 percent) and are more likely to use ring tones topersonalize their phone (81 percent compared to 75 percent). More thantwo-thirds of women say they choose to personalize items because it'sfun, and 45 percent do so to differentiate their items from others.The wireless phone is the number two item women want to personalize(56 percent), coming in just after computer screen (68 percent) andbeating out hairstyle (32 percent). The style of mobile phoneoverwhelming preferred by women? The flip phone, garnering 72 percentof responses.

"Women have unique needs and preferences when it comes to thefeatures and look of their wireless phones and accessories," saidMuller. "Sprint is committed to offering a variety of wirelessservices, phone styles and colors and is the only wireless carrier tooffer fashion cases from two of the leading handbag designers, Dooney& Bourke(R) and Nicole Miller(R). Sprint is helping women in ourwireless world realize the promise of mobility in their daily lives."

About the Study

The Women in a Wireless World findings are a compilation offemale-centric data points from the Sprint U.S. Consumer WirelessUsage Study and the 2005 Sprint Personalization Pulse Study. Eachsurvey featured national samples of 356 and 300 female wireless phoneusers, respectively.

About Sprint Nextel

Sprint Nextel offers a comprehensive range of communicationsservices bringing mobility to consumer, business and governmentcustomers. Sprint Nextel is widely recognized for developing,engineering and deploying innovative technologies, including tworobust wireless networks offering industry leading mobile dataservices; instant national and international walkie-talkiecapabilities; and an award-winning and global Tier 1 Internetbackbone. For more information, visit www.sprint.com.