S&P 500
01.07.2008 14:41:00
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Alltel Wireless Becomes Title Sponsor For World of Outlaws Late Model Series Ohio Speedweek
World Racing Group (OTCBB: WRGI) and Alltel Wireless (NYSE: AT) are
excited to announce their second major event partnership of 2008.
Alltel, the official wireless provider of fans and America’s
largest network providing coverage across the nation, will be the title
sponsor of the Alltel Ohio Speedweek featuring the World of Outlaws Late
Model Series. This four-race event follows the highly successful Alltel
DIRTcar Nationals partnership that opened the 2008 racing season.
"We were very pleased by the fan support
during the Alltel DIRTcar Nationals in February, so expanding our
partnership with the World Racing Group was a very easy decision,”
said Samira Zebian, director of sponsorship marketing for Alltel
Wireless. "Becoming title sponsor of the
Alltel Ohio Speedweek is another great way to reach hard core racing
fans and introduce them to Alltel’s products
and services. Like we did in February at the Alltel DIRTcar Nationals,
we will have the Alltel Fan Zone, the Alltel Wireless NASCAR Stock Car
and hospitality at all four events during the Alltel Ohio Speedweek.”
Alltel also intends to crown an Alltel All-Star for the event, which
features races July 24 at Muskingum County Speedway in Zanesville, Ohio;
July 25 at Tony Stewart’s Eldora Speedway in
Rossburg, Ohio; July 26 at Dave Blaney’s
Sharon Speedway in Hartford, Ohio; and July 27 at Eriez Speedway just
across the border in Erie, Pa.
The top five finishers each night will qualify to become the Alltel Ohio
Speedweek All-Star, making a possible 20 different drivers eligible for
the title. Voting will begin online at www.AlltelAllStar.com
after the final Alltel Ohio Speedweek event July 27 from Eriez Speedway,
and fans each night will receive hero cards and posters.
"We are excited Alltel Wireless experienced
so much success in February that it wants to expand its involvement with
the World Racing Group as the title sponsor of the Alltel Ohio Speedweek,”
said World Racing Group Chief Marketing Officer Ben Geisler. "From
the Fan Zone to the show car to the Alltel All-Star contest, Alltel is
once again taking a very proactive role in the activation of its
partnership with us, which will no doubt benefit fans and racers alike.”
For more information on the Alltel Ohio Speedweek and the World of
Outlaws Late Model Series, visit www.WorldofOutlaws.com.
About World Racing Group, Inc.
World Racing Group, Inc. (OTCBB: WRGI), a sports entertainment company,
is a world leader in the sanctioning and promotion of dirt track auto
racing. WRGI, based in Concord, N.C., owns and operates the three
highest profile national touring series for dirt track racing in the
United States:
The Advance Auto Parts World of Outlaws®
Sprint Car Series
The World of Outlaws Late Model Series(SM)
The Advance Auto Parts Super DIRTcar Series™
World Racing Group sanctions more than 4,900 local and regional dirt
track racing events in the United States and Canada at 126 tracks each
year under the DIRTcar™ Racing brand. In
addition, World Racing Group owns and/or operates seven premier dirt
track speedways. WRG races can be heard online at www.DIRTVision.com®.
To learn more about World Racing Group, visit www.worldracinggroup.com.
About Alltel Wireless
Alltel is owner and operator of the nation’s
largest wireless network and has more than 12 million customers. For
more information about Alltel, please visit www.alltel.com.
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