17.10.2007 16:00:00
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Disney Announces Significant Expansion Plan for the Disneyland Resort
The Walt Disney Company (NYSE:DIS) today unveiled a significant
multi-year expansion plan for the Disneyland Resort in Anaheim that
continues its growth as a multi-day, world-class tourist destination.
Announced by Disney President and Chief Executive Officer Bob Iger and
Parks and Resorts Chairman Jay Rasulo at a press conference at Walt
Disney Imagineering’s Glendale headquarters,
the expansion will bring new entertainment and major family-oriented
attractions to Disney’s California Adventure,
including an entirely new Cars Land inspired by the hit Disney/Pixar
animated film Cars. "The success of the Disneyland Resort over
the past few years provides us with both the opportunity and the need to
invest for growth, to enhance and expand the experience for our guests
and attract new visitors, while at the same time delivering attractive
returns on the investment," said Iger. "This
plan is a reflection of our belief in the bright future of the
Disneyland Resort and our continuing commitment to grow the Anaheim
Resort Area as a world-class tourist destination.”
Disney Imagineers will be bringing more of Walt Disney into Disney’s
California Adventure, celebrating the hope and optimism of California
that attracted Walt to this land of opportunity in the 1920s. Guests
entering the new Plaza will be instantly immersed in the world that
inspired Walt during his early days as an animation pioneer. The new,
interactive Walt Disney Story attraction will set the stage for
the unfolding story of Walt that will permeate the park.
The expansive program reaches throughout Disney’s
California Adventure, with an amazing Little Mermaid attraction, a
groundbreaking, signature nighttime spectacular and new viewing area for
9,000, and the addition of the 12-acre Cars Land featuring the world of
Radiator Springs with three new attractions. Extensive landscaping, new
retail and dining will create an even richer environment throughout the
park in ways that reinforce Guests’
connection with Walt.
"Our Disneyland Guests have a deep emotional
connection with Walt Disney, whose life story really captures the
pioneering spirit of California in the 1920s,”
said Rasulo. "The creative evolution of Disney’s
California Adventure will connect guests to Walt’s
own California adventure and reflect the place that he found when he
first arrived with a cardboard suitcase in his hand and a head full of
dreams.”
The expansion is part of Walt Disney Parks and Resorts’
overall growth strategy of continuing to invest in its core business of
existing parks and resorts around the world, while exploring new
opportunities to capture more of the growing family vacation market.
This announcement follows Disney’s
ground-breaking last month for a 250-room expansion of Disney’s
Grand Californian Hotel & Spa, including 50 rooms dedicated to the West
Coast debut of Disney Vacation Club, the company’s
growing time share business.
Multi-day, World-Class Tourist
Destination
Today’s announced expansion builds upon the
transformation of the Disneyland park into a multi-day destination
resort that began in 2001 with the creation of the Disneyland Resort and
the opening of Disney’s California Adventure
Park, Downtown Disney and Disney’s Grand
Californian Hotel & Spa.
Since then, the Disneyland Resort has continued to grow with the
addition of popular attractions and shows, including: Finding Nemo
Submarine Voyage, Pirate’s Lair on Tom Sawyer
Island, Buzz Lightyear Astro Blasters, The Twilight Zone Tower of Terror, Monsters, Inc. Mike & Sulley to the Rescue!, Block Party Bash, High
School Musical 2: Schools Out!, Disney Princess Fantasy Faire, and
Jedi Training Academy, along with the re-Imagineering of Space
Mountain and enhancements to Pirates of the Caribbean.
"This expansion builds on a commitment we
made more than a decade ago to create and grow the Anaheim Resort Area
as a world-class tourist destination where guests would want to stay for
more than one day,” said Disneyland Resort
President Ed Grier. "That investment has
become a success for Disney, the Anaheim community and for the economy
of Southern California.”
According to the Anaheim/Orange County Visitor and Convention Bureau,
Anaheim is one of the fastest-growing tourist destinations in the
country, enjoying some of the highest hotel occupancy rates in the
nation and attracting millions of visitors each year who spend billions
of dollars.
Coming to Disney’s
California Adventure Over the Next Several Years
In addition to the new themeing and attractions, Disney’s
California Adventure will receive new restaurant and retail innovations,
landscaping to enrich the placemaking, facade and graphics enhancements,
and an extensive menu of entertainment and events.
Disney’s California Adventure is already home
to some of the Disneyland Resort’s
highest-rated attractions and shows, including: Soarin’
Over California, California Screamin’,
The Twilight Zone Tower of Terror and the Broadway-caliber show, Disney’s
Aladdin - A Musical Spectacular. Cars Land
The expansion will culminate with an entirely new, 12-acre addition:
Cars Land, immersing guests into a world inspired by the hit
Disney/Pixar movie, Cars, playing to America’s
love affair with automobiles.
Radiator Springs Racers, a major "E-ticket”
attraction, places guests right in the middle of the amazingly detailed,
dimensional Cars world of Mater, Lightning McQueen, Doc and
Sally. Guests get a quick race briefing from Doc and Lightning, and
suddenly find themselves in the midst of a race around hairpin turns and
steep banks.
Cars Land increases capacity to the park with two additional immersive
family rides, featuring Luigi and Mater from the movie. Cars Land
represents an unprecedented level of collaboration between Pixar
Animation Studios and Disney Imagineering to create this extensive new
area. The new land will substantially extend the total area of Disney’s
California Adventure park.
Paradise Pier
Paradise Pier will host major new attractions beginning next summer with
the opening of Toy Story Mania!, a ride-through, interactive
adventure where Guests ride into a high-energy 4-D carnival midway
hosted by Toy Story characters. Woody, Jessie, Buzz, Hamm and the
gang come to life in amazing ways, immersing guests in the rich stories
of the Pixar blockbuster Toy Story films.
A major ride based on Disney’s classic The
Little Mermaid comes to the park’s
Paradise Pier with leading-edge animation and special effects. Guests
will dive into the magnificent scenes and magical songs from the movie.
A Mermaid Grotto area with a fountain and sand castle will offer new
play experiences for children.
Unique Nighttime Spectacular
The dramatic and unique Disney’s World of
Color will bring new nighttime excitement to Paradise Pier. This
nightly panorama of spectacular water effects, colorful lighting and
music will bring Disney animation to life with an entirely new creative
and technical approach. The 9,000 person viewing area offers prime
waterside viewing of the show – and provides
a site for live entertainment, music festivals, and outdoor film
premieres.
Entry Plaza and Gateway
The totally new gateway to Disney’s
California Adventure welcomes guests into an immersive world of historic
California streets as Walt experienced them as a young artist arriving
with big dreams.
A new visual icon in the tradition of Los Angeles, California’s
great entertainment palaces will draw guests into the heart of the
attractions. This new facility, which was inspired by Los Angeles’
historic Carthay Circle Theatre that premiered Snow White and the
Seven Dwarfs in 1937, will house a next generation Walt Disney
Story featuring an interactive tribute to Walt’s
California experiences, and his entertainment legacy that continues
world-wide today. Red Car trolleys reminiscent of the old Pacific
Electric Railway will travel up and down the main street. New dining and
shopping experiences and a slate of unique, live entertainment will
bring energy to the Walt Disney Plaza.
Hollywood Pictures Backlot
Hollywood Pictures Backlot will be a new home for a slate of special
ticketed events and chances to hear first hand from innovative
directors, writers and animators. An update of the popular family show "Playhouse
Disney” will provide an experience for
younger children.
Golden State
The "Golden State”
area of the park will see the addition of numerous new dining
opportunities tied to the incredible bounty of California’s
farmland and its rich ethnically diverse food heritage. Food and wine
festivals that celebrate the seasons, tastes and cultures of the dynamic
communities of the Golden State will entertain guests, bringing unique
one-of-a-kind experiences.
Preview Center
A Preview Center located on San Francisco Street in the Golden State
region of the park will feature models, Imagineering concepts –
giving park guests a sneak peek at the excitement that lies ahead. The
Preview Center is scheduled to open in late 2008.
About the Disneyland Resort:
Located on approximately 500 acres in Anaheim, Calif., the Disneyland
Resort includes the Disneyland and Disney’s
California Adventure Parks, three hotels with approximately 2,200 rooms
and the 310,000 square foot retail, restaurant and entertainment
Downtown Disney District. With 20,000 employees, the Disneyland Resort
is Orange County’s largest single-site
employer and a $3.6 billion annual contributor to the local economy. In
January 2004, the Resort welcomed its 500 millionth guest since opening
on July 17, 1955.
EDITORS NOTE: For related images, please visit www.disneylandnews.com
after 11 a.m. Pacific time on October 17th.
FORWARD-LOOKING STATEMENTS
Certain statements in this press release may constitute "forward-looking
statements” within the meaning of the Private
Securities Litigation Reform Act of 1995. These statements are made on
the basis of our views and assumptions regarding future events and
business performance as of the time the statements are made and we do
not undertake any obligation to update these statements. Actual results
may differ materially from those expressed or implied. Such differences
may result from actions taken by the Company, including restructuring or
strategic initiatives, as well as from developments beyond the Company’s
control, including international, political, health concern and military
developments and changes in domestic and global economic conditions that
may, among other things affect travel and leisure businesses generally.
Additional factors are set forth in the Company’s
Annual Report on Form 10-K for the year ended September 30, 2006 and in
subsequent reports on Form 10-Q under Item 1A "Risk
Factors.”
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