22.08.2011 12:30:00
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American Express and Mercedes-Benz Put Consumers in the Driver’s Seat with the Launch of Two New Co-Brand Cards
American Express, Mercedes-Benz Financial Services USA LLC and Mercedes-Benz USA have teamed up to offer two co-brand Cards designed for Mercedes-Benz drivers and enthusiasts: the Mercedes-Benz Credit Card from American Express and the Platinum Card® from American Express Exclusively for Mercedes-Benz.
The Mercedes-Benz Credit Card from American Express (Photo: Business Wire)
The new Cards combine the best of both brands: the Membership Rewards program from American Express and exclusive annual benefits from Mercedes-Benz.
Mercedes-Benz Credit Card from
American Express1 |
Platinum Card from American Express
Exclusively for Mercedes-Benz1 |
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"Partnerships are an important part of our Consumer Card strategy and we are excited to welcome Mercedes-Benz to our growing family of co-branded cards and to our Membership Rewards program,” said Gunther Bright, senior vice president and general manager, co-brand partnerships, American Express. "This truly is a world-class collaboration. We’re offering Mercedes-Benz enthusiasts what they value most – premium rewards that benefit their lifestyle and their vehicle.”
"The Cards we have created with American Express are a result of driver feedback focusing on benefits geared toward the Mercedes-Benz enthusiast and lifestyle rewards,” said Geoff Robinson, vice president, marketing, Mercedes-Benz Financial Services. "Becoming a Cardmember will expand the ownership experience for our current drivers and encourage aspiring owners to consider Mercedes-Benz for their next vehicle.”
Mercedes-Benz Joins Membership Rewards Program
Mercedes-Benz also joins the Membership Rewards program from American Express. All Cardmembers eligible to earn Membership Rewards points can redeem points for Mercedes-Benz service packages as well as $1,000 certificates that can be used for the purchase or lease of a new Mercedes-Benz vehicle.
While most co-branded Cards in the automotive space offer benefits at the dealership for products and services related to the cardholder’s vehicle, the Membership Rewards program from American Express sets these new Mercedes-Benz co-brand Cards apart from the competition. Cardmembers can earn and redeem points for premium rewards that they can use to travel, shop and now service or purchase a Mercedes-Benz vehicle.
Cardmembers are automatically enrolled in the Membership Rewards program and can redeem points for a breadth of rewards including: vacations, tickets to concerts, the latest gadgets and gift cards to many of their favorite stores. Cardmembers have the option to transfer points directly into many airline frequent-flier programs for award seats or use the Pay with Points feature to book any seat, anytime, on any airline with no blackout dates or other restrictions. Points have no expiration date, and there is no limit on the number of points a Cardmember can earn.
Customers interested in applying for or learning more about Mercedes-Benz Credit and Charge Cards from American Express may visit www.mbfs.com/MBCard. The Platinum Card Exclusively for Mercedes-Benz is issued by American Express Centurion Bank and the Mercedes-Benz Credit Card from American Express is issued by American Express Bank, FSB.
About American Express
American Express is a global services company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at www.americanexpress.com and connect with us on www.facebook.com/americanexpress, www.twitter.com/americanexpress and www.youtube.com/americanexpress.
About Mercedes-Benz Financial Services USA LLC
Mercedes-Benz Financial Services USA LLC, headquartered in Farmington Hills, Mich., with Business Center Operations in Fort Worth, Texas, provides brand-specific financial services and products for Mercedes-Benz automotive dealers and their retail customers. It also provides financial support to smart USA dealers and customers.
In the U.S. trucking industry, it conducts business as Daimler Truck Financial and finances Daimler Trucks North America commercial vehicles branded Freightliner, Western Star and Thomas-Built Buses. Mercedes-Benz Financial Services USA LLC serves as the headquarters for operations in the United States, Canada, Mexico, Argentina and Brazil, and has approximately 1,500 employees. It is a company of the Daimler Financial Services Group, headquartered in Berlin, Germany, which does business in 39 countries with an employee base of approximately 6,700. Daimler Financial Services is one of the leading financial services organizations worldwide. For more information, go to: www.mbfs.com/corp or facebook.com/mbfsamericas.
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US. More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com.
Accredited journalists can connect with and follow MBUSA at: | |||||||
Media Site: |
www.media.mbusa.com |
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Facebook: |
www.facebook.com/mbusapressoffice |
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Twitter: |
www.twitter.com/MBUSA_News |
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1American Express and Mercedes-Benz terms and conditions apply to the Mercedes-Benz Credit Card from American Express and Platinum Card from American Express Exclusively for Mercedes-Benz benefits. View these terms and conditions at www.mbfs.com/MBCard.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6836042&lang=en
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Aktien in diesem Artikel
American Express Co. | 287,85 | 3,04% |
Indizes in diesem Artikel
Dow Jones | 44 296,51 | 0,97% | |
S&P 500 | 5 969,34 | 0,35% | |
S&P 100 | 2 869,08 | 0,17% | |
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