01.04.2008 14:59:00
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PacketVideo Provides First End-to-End Music Service for Mobile and Broadband Access for Canada's TELUS Mobility
The recent upgrade of TELUS’ mobile music
service in Canada features a first for mobile customers –
the ability to sideload protected music tracks from a personal computer
(PC) to mass market Java phones. The PC software and Java music client
on the phone were both developed by PacketVideo Corporation (PV) based
on its patented SDC DRM digital rights management technology.
Previously, sideloading of protected music had been limited to
higher-end phones based on operating systems such as Symbian, Microsoft
Windows Mobile or Qualcomm’s BREW. The new
solution from PV supports the broad base of Java-enabled handsets in the
market, enabling TELUS’ current music phones
and supporting upgrades to many of its older models as well.
Users of the service now have the option of downloading songs from the
TELUS-branded music store to their PCs or directly over-the-air to their
mobile phones. As part of this service upgrade, PV is also hosting the
TELUS music store based on PV’s MediaFusion™
music platform. MediaFusion, a white-label server-client solution for
rich media applications, supports both purchase and subscription
business models. TELUS is using MediaFusion’s
content management back-end, which includes digital rights management,
automatic content injection and end-user license vaults as well as the
storefront for web and mobile access.
"The upgraded TELUS mobile music service
represents the state-of-the-art for Java phones. Users benefit from
increased access to their content when and where they want to enjoy it,”
said PacketVideo CEO James C. Brailean, Ph.D.
"PV’s solution
helps us reduce complexity and cost while offering a true first-of-its
kind music experience to our customers,” said
David Neale, senior vice president, Products and Services at TELUS.
About PacketVideo: PV, a subsidiary of NextWave
Wireless Inc. (NASDAQ: WAVE), is the software innovator powering the
world’s leading mobile multimedia services.
With more than 230 different devices supported and 218+ million PV
multimedia clients deployed around the world, PV has the deepest,
broadest and most respected multimedia software expertise in the
industry. Founded in 1998, PV is headquartered in San Diego, California
with regional offices in the U.S., Japan, Europe and India.
Note Regarding Forward-Looking Statements: This press release
contains "forward-looking statements”
for purposes of the Private Securities Litigation Reform Act of 1995
that involve risks and uncertainties. There can be no assurances that
forward-looking statements will be achieved, and actual events or
results could differ materially from the events or results predicted or
from any other forward-looking statements made by, or on behalf of, PV,
and should not be considered as an indication of future events or
results. Important factors that could cause actual events or results to
differ materially are described in filings of our parent company, NextWave
Wireless Inc. (NASDAQ: WAVE) with the Securities and Exchange
Commission. All such documents are available through the SEC’s
website at www.sec.gov. PV and NextWave
Wireless Inc. make no commitment to revise or update any forward-looking
statements in order to reflect changes in events or circumstances after
the date any such statement is made, except as may be required pursuant
to applicable law.
About TELUS
TELUS (TSX: T, T.A; NYSE: TU) is a leading national telecommunications
company in Canada, with $9.1 billion of annual revenue and 11.1 million
customer connections including 5.6 million wireless subscribers, 4.4
million wireline network access lines and 1.2 million Internet
subscribers. TELUS provides a wide range of communications products and
services including data, Internet protocol (IP), voice, entertainment
and video. Committed to being Canada's premier corporate citizen, we
give where we live. Since 2000, TELUS and our team members have
contributed more than $113 million to charitable and not-for-profit
organizations and volunteered more than 2.1 million hours of service to
local communities. Eight TELUS Community Boards across Canada lead our
local philanthropic initiatives. For more information about TELUS,
please visit TELUS.com.
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